Launched in 2026 and underpinned by the guiding message For Every Breath, For Every Journey, For Every Future, our strategy contains three key priorities:
We are committed to expanding and strengthening our support so more people, wherever they live, can access trusted information, practical help and connection when they need it most. At the same time, we will significantly increase our investment in research shaped by lived experience, driving progress towards better treatments and, ultimately, a cure.
Backed by our ambitious strategy, we’re determined to do all we can to ensure no one faces pulmonary fibrosis alone and that fewer lives are lost to this devastating disease.